Working on Health Communication, 1st Edition eBook

$25.00

Good communication is at the heart of strategies for effective health promotion and public health.

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About this eTextbook

Good communication is at the heart of strategies for effective health promotion and public health. At a time when lifestyle and preventable diseases are still on the rise, practitioners are in need of the skills to deliver effective health messages to the right audience, at the right time. Responding to this demand, Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns.

The book follows the campaign design process step-by-step. It covers every stage from selecting theoretical models and identifying the message and target audience, right through to running the campaign and evaluating its success. "Real-life examples" of actual campaigns are used throughout to show how theoretical ideas work in practice.

Working on Health Communication is ideal for students and practitioners in public health, health promotion and other health-related areas who are working on health campaigns. ISBNs for Working on Health Communication are 9781446246764, 1446246760 and the print ISBNs are 9781847879226, 1847879225. Additional ISBNs include 9781446251515, 9781847879233, 9786613554826, 9781446209783, 9781280299919.

Publication details

Author: Nova Corcoran
Publisher: Sage Publications Ltd (UK)

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A licensed digital edition of this title, supplied as PDF or EPUB. The format is set by the publisher, so email us the ISBN before ordering and we will confirm which one it is.
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Download links do not expire and there is no cap on re-downloads. Readable on any computer, tablet or phone, online or offline.
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About this eTextbook

Publication details

Author: Nova Corcoran
Publisher: Sage Publications Ltd (UK)

What you receive

A licensed digital edition of this title, supplied as PDF or EPUB. The format is set by the publisher, so email us the ISBN before ordering and we will confirm which one it is.
Delivered to the email address on your order as a secure download link, usually within minutes and always within 24 hours of payment.
Download links do not expire and there is no cap on re-downloads. Readable on any computer, tablet or phone, online or offline.
This is a digital edition. Nothing is printed, packed or posted, and there is no delivery charge.