Erfolgreich als Designer – Designrechte international schützen und managen eBook

$25.00

Wie sollen Designer in ihrer Akquisition rechtlich vorgehen? Wie können sie ihre Entwürfe im Rahmen von Präsentationen schützen?

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About this eTextbook

Wie sollen Designer in ihrer Akquisition rechtlich vorgehen? Wie können sie ihre Entwürfe im Rahmen von Präsentationen schützen? Was tun, wenn ein Interessent Vorlagen ohne Zustimmung des Urhebers verwendet?

Wie verhandelt der Designer Aufträge und Lizenzen? Die Kreativität dieser Berufsgruppe ist ihr Kapital: Die Sicherung ihrer Rechtsansprüche führt sie zum wirtschaftlichen Erfolg. Dieses Thema wird von Kobuss und Bretz erstmals umfassend und praxisbezogen bearbeitet - mit spannenden Strategien und nachvollziehbaren Vorgehensweisen.

Aus der Sicht alltäglicher Rechtsfragen werden unkonventionelle, aber wirkungsvolle Lösungen und Ansätze für die eigene Nutzung, Gestaltung und Formulierung vermittelt. Ein besonderes Gewicht liegt auf den Fragestellungen in internationaler Hinsicht, die durch die Globalisierung auch im Design immer relevanter werden. Die Darbietung gliedert sich in drei Hauptteile: Rechtliche Rahmenbedingungen und Nutzung von Designrechten (NUTZEN); Designrechte (GESTALTEN); Vertragsrecht (FORMULIEREN).

Publication details

Author: Joachim Kobuss; Alexander Bretz
Publisher: Birkhäuser
eText ISBN: 9783034608510, 3034608519
Print ISBN: 9783764399887, 3764399880

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About this eTextbook

Wie verhandelt der Designer Aufträge und Lizenzen? Die Kreativität dieser Berufsgruppe ist ihr Kapital: Die Sicherung ihrer Rechtsansprüche führt sie zum wirtschaftlichen Erfolg. Dieses Thema wird von Kobuss und Bretz erstmals umfassend und praxisbezogen bearbeitet – mit spannenden Strategien und nachvollziehbaren Vorgehensweisen.

Publication details

Author: Joachim Kobuss; Alexander Bretz
Publisher: Birkhäuser
eText ISBN: 9783034608510, 3034608519
Print ISBN: 9783764399887, 3764399880

What you receive

A licensed digital edition of this title, supplied as PDF or EPUB. The format is set by the publisher, so email us the ISBN before ordering and we will confirm which one it is.
Delivered to the email address on your order as a secure download link, usually within minutes and always within 24 hours of payment.
Download links do not expire and there is no cap on re-downloads. Readable on any computer, tablet or phone, online or offline.
This is a digital edition. Nothing is printed, packed or posted, and there is no delivery charge.